Destiny's Child forums

There are loads of Destiny's child fan sites and forums and we wanted to share our work with the secondary audience (main r&b listeners and fans of the band in general) We have now posted our blog address on the webiste iamfan a popular forum not just for Destiny's child but all genres of music:
http://www.iamfan.com/~destinys_child/

'Final' digipak

Here is the final version of my digipak. As shown below, there are 3 main panels which can be folded out.

• On the front cover we have a ripped picture of the band which links in with the break up theme of the video
• Then on the inside we have three panels of the band member's faces shown on a bottle of wine with two glasses. On the first panel they're empty, second they're full and third, one glass has a tiny bit of wine next and the other glass is smashed.
• When you fold out the first panel, a "saucy" picture of the band is seen. This links in with the male gaze theory because of the artists' clothing. Leading to male target audience.
• If you fold the middle inside panel, the credits of the digipak can be seen. Which includes, the roles of the group and links to the company's Twitter and Facebook pages
• The discs come out of two disc sleeves which are part of the two panels on the sides of the middle one.
• Lastly on the back of the digipak we have the track and extras listing. Besides that, we also have a link to the main website, bar and QR codes along with a picture of band members walking away.

Podcast on Audience feedback

This podcast was by Asa discussing what he found when he asked a number of students in our year (aged 17-18 men and females)

AN - Update 13/03

With the deadline coming up this Friday, here are a list of tasks that our group is currently doing to prepare for that deadline.

Film the aftermath of the girlfriend (final piece of filming) - ALL
Make the digipaks - ALL
Make the magazine adverts - SD and KM
Evaluation post - ALL
Evaluation podcasts - ALL (separately)

AN - Filming 6/3/12

Today we filmed our penultimate bit of footage during our Rec & Leisure time. In this session, mostly filmed stuff which was based on the feedback we obtained from the previous Rough Cut. This feedback included ongoing continuity errors which had the boyfriend (James) making a dinner for the girlfriend (Katie) at her house, this made no sense to people and because of this, we had to film it that the house belonged to the boyfriend with the girlfriend walking up to the house and walking out to signify the break up has taken place. We used a variety of shots while filming this sequence such a high angle shot of the break up and a low angle shot of the girlfriend's feet walking up to the house.

Besides that we also filmed a close up of the beans on bread for the dinner scene, since people did not understand what was happening during that sequence so by adding shot variety we will give our audience a better idea of what was happening in the situation.

AN - Re-shooting the narrative of the romantic meal

Today we filmed our penultimate bit of footage during our Rec & Leisure time. In this session, mostly filmed stuff which was based on the feedback we obtained from the previous Rough Cut. This feedback included ongoing continuity errors which had the boyfriend (James) making a dinner for the girlfriend (Katie) at her house, this made no sense to people and because of this, we had to film it that the house belonged to the boyfriend with the girlfriend walking up to the house and walking out to signify the break up has taken place. We used a variety of shots while filming this sequence such a high angle shot of the break up and a low angle shot of the girlfriend's feet walking up to the house.

Besides that we also filmed a close up of the beans on bread for the dinner scene, since people did not understand what was happening during that sequence so by adding shot variety we will give our audience a better idea of what was happening in the situation.

Audience theories:

- Julian McDougal (2009) suggests that because online age is getting harder to concieve media audiences as a stable identifyable groups.

HOWEVER..

Audiences still clearly make sense and give meaning to cultural products, certain people may not be interested in media products in which others are.

- McQuail (1972) said an audience can be described as a 'temporary collective' ie. people that are linked as being fandoms and are temporary audiences such as a couple going out to the cinema and picking a film last minute which they would'nt normally be interested in they may like or dislike the film after watching it.

HOWEVER..

If there was a cult following (not mainstream) but gathers sucess over a long period of time instead, these people are not temporary collective audiences. Some serious cult followers embrace aspects of a band or film or character intot their lives such as quoting characters and reading up on subjects they want to know more about in the text.

- Ien Ang (1991) says that audiences only exist as an imaginary entity, an abstraction which is constructed from the vantage point of the institution. This theory is talking about companies and corporations and is therefore not relative to people. This theory could be seen as outdated because of recent digitisation, because of digitisation audiences can be now scientifically measure on websites such as youtubes and website statistics.

Ang also said that audiencehood is becoming ever more multifaceted, fragmented and diversified repertoire of practices and experiences. More and more subgenres are coming about which would agree with this theory although the older generation may disagree.