Threw it on the ground filming plan.

In todays lesson we were split into two's and given a sinario from the video 'Threw it on the ground' I worked with Harriet and we were looking at the birthday cake sinario (which begins 1:32 minutes) we will be involved in filming this part tomorrow, we will be doing it tomorrow after school and will be using props such as a table in the background with balloons on it and the cake will be on it before its thrown on the ground we will also hopefully have a 'happy birthday' banner to make it as realistic as possible. We have planned for everyone who has props we are using to bring them in tomorrow so we can go to my house straight from school to film, we picked to film at my house to that we have the outside space also its quite close to school so would be easy to get there and to go back should we need more coverage later on.

The things we decided we will need tomorrow are my outfit (i'll be playing the child in the video whos birthday it is but instead a little girl) wearing a 'fairy' costume so wings, lots of pink to signify stereotypical gender connotations and a tiara which Faye is going to bring in. Conor who is playing the protagonist who in the video origionally wear three outfits will only be wearing one just to make it easier for us and outfit changes arnt really necessary in this case as its only for practice.

The shots we will need to shoot tomorrow for our section are:

- Medium frontal shot of Conor with the birthday banner behind him from shoulders up.

- Low angled shot of the kid (me) looking up at Conor with a party hat on, shot from the side of Conor by his arm looking down at me.

- A close up of the cake falling to the ground.

- Another close up but this time of the cake just before it hits the ground.

- Back to another medium shot of Conor lip syncing 'welcome to the real world jackass'

Pitch decissions

After everyone had pitched in the class we all voted and reduced them down to two final ideas; Conor O'Loughlins, which was 'Threw it on the ground' by Long Island and Sam Boyes 'Numa numa' by origionally by Ozone.
Sams numa numa video (top) he showed was not the origional video but instead a fat american man who was lip syncing the words of the song, which all of us found funny, his idea was to a remake of that video but instead of having one person doing all the lipsyncing we would take it turns to do it ourselves per shot and add stupid dance moves to make the video funny.
Conors idea that he pitched was to do a similar remake to the Threw it on the ground video(bottom), which consists of one guy going around a city in the US and everyone is trying to be nice to him and do him a favour but instead of politly accepting, he instead takes what they are offering off him and 'throws it on the ground' although a silly idea it is quite funny. The class voted for Conors idea and over next week we will start to film the video in town in Ilkley and have decided since Sams idea didnt win he will be starring in Conors video as the main character who throws all the things on the ground. Although we did vote for this idea we will have to be careful not to throw anything that cant be cleaned up or we'll probably get in trouble with some angry pensioners around town.

Ideas for music video pitch

We have been told to pitch an idea for a music video to the class and then everyone will vote on who's is the best idea as practice for the final task which will be for the coursework, so kind of a prelim task. 

There has been a lot of thought put into this of what would work and I've narrowed it down to either a band or video that features more then one artists as more people can be involved as we're doing it as a class. The idea I'm going to put forward was going to be 'Party Rock Anthem' (top) by LMFAO although this has already been suggested and thought through by afew people in the class so I thought I'd choose to do something different which is lighthearted an easy to do with a class such as 'We no speak  americano' (bottom).

I will upload a video of my pitch when ive done it although the main points I'm going to use will be:
- It will be easy to remake and we can base the location around town.
- It'll be fun for everyone to do who is involved in the video as the video is quite mischievous
- What we would need to make it a sucessful remake (eg. Outfits including a suit and wedding dress aswell as a waitors costume) which we should be able to get easily.
- Have fun with the video and trying to remake the scenes we can but also open to ideas for parts of it if people have their own ideas about how shots should be filmed as long as everyone agrees.

Music Video Deconstruction 15: Lose my Breath - Destinys child

Destinys child were an american R&B group consisting of lead singer Beyonce Knowles, Kelly Rowland (who later went on to have huge solo careers, especially Beyonce) 'LaTavia Roberson and LeToya Luckett' who were later replaced with Michelle Williams leaving them as a three peice band and signed to Columbia Records. The genre of the track, and most of their releases is R&B, the track was released in 2004 directed by Marc Klasfeld who has also directed the likes of artists such as: 'Katy Perry, Jay-Z, Kid Rock, Red Hot Chili Peppers, Nelly, Foo Fighters, Jewel, Sum 41, Avril Lavigne and many others'

1. Opening shot is a high angled long 3 shot of the band all dressed quite 'ghetto' weave in their hair, big earrings and jewellry, with crop tops and skinny jeans and heels aswell as fur coats that has links to 'pimps and hoes' concept.

2. Cut to a medium shot of Kelly and Beyonce wearing crop tops and bras on show with chains signifying the street and carries connotations of them having pimps which then tracks left shwing michelle in the same attire.

3.There is then a long shot of the girls in more work like skirt suits which are very fitted and tight showing off their bodies and are all very low cut showing off their chests this then jumps to a medium slight high angled shot of the three band mates facing another set of girls making it a 6 shot, it looks like there is rivalry between the two groups as they look at eachother nastily which is then anchored by them starting to have a dance off against eachorther hence the lyrics 'cant you keep up?'

4. There is then a high angled shot focusing on the lead (Beyonce) and the girl she is competing against. There is then a medium shot of beyonce (high angle shot) the girls from the band get high angled shots as they are the main focus of the video. There is then a medium high angled shot facing the other girls and we see that the other girls are actually the band mates doubles so any shots showing them both will be overlays it then tracks round to show both of them before cutting to a close up of Kellys double.

5. There are then a variety of close ups of the band members followed by long shot of them in a row dancing which are mainly high angled shots and then the other girls/ clones have the same variety of shots now we have seen they are the same people they have the same amount of close ups as the 'origional' girls 

6. The guys then appear to bring in the idea of the female gaze some wearing no tops and baggy jeans to appear 'ghetto' and gangster aswell as wearing chains and baggy hoodies to appear 'youthlike' 

7. There is then long shot of Kelly grinding on the men which is also a high angled shot showing she is in power and a sexy woman taking advantage of them and she is in control of it making her dominant over the men. The other girls in the band are stood around them watching and dancing along with her, the guys are on one side of the pair and the girls on the other showing a challenge between the two sexes and a battle of who is in control. The girls win when Kelly pushes the guy onto the ground and starts dancing with another guy carrying intertexual links to the Britney videos such as 'Womanizer'

8. There are then shots of the 'origional' girls in the suits dancing mainly long shots but close ups aswell showing mainly the faces of the girls and the attitude shown competing with the other girls, so its like a two shot of the group with the camera giving equal coverage of both bands.

9. There is then an extreme long shot of loads of people outside what looks like some sort of club house which the youth audience can relate to, all the dancers and band mates walk into the shot from behind the camera and there are long shots of the group and arial shots from above to emphasise the amount of people there.

10. Close up of Beyonces double looking at the camera with attitude after medium shots of the men breakdancing and a long shot of people around them looking like they are cheering and there is some sort of rivalry between the two guys. 

11. Three groups of doubles then come in and they are all competing for shots in the video all dancing against eachother but the camera also keeps cutting back to the crowd and guys dancing around them.
12. The final shot is of the same as the opening shot of the girls just strutting in a 3 long shot which is high angled signifying that what happened in the video never happened although this could not be the preffered reading.

Music Video Deconstruction 14: The Lazy Song - Bruno Mars

Bruno Mars is an american song writer and singer from Hawaii although he moved to Los Angeles after he graduated to persue his dream, a music career and suceeded later signing with Atlantic Records in 2009 but is recognised from tracks he has released such as 'Just the Way you are' and 'Grenade' aswell writing lyrics for the songs such as 'Wavin Flag' 'Nothing on you' which he feautures in as well as 'Billionaire' and wrote 'Right Round' for Flo Rida. The video was released in Febuary 2011 has elements of R&B and pop, it was directed by Bruno Mars himself and Cameron Duddy.

 1. Opening shot is of Brunos face the rest of the screen is covered by his hands which then shuffle aroud the camera lense before coming away to reveal 5 men dressed up as monkeys surrounding him, everyone in the shot are wearing the same sunglasses and different colored checked shirts. The video has contextual links to The Pickies one shot video, which they did to go against the idea that one shot video are not accepted

2. At 0:07 seconds the track starts and the monkeys and Bruno all nod their heads in sync (medium shot), the use of monkeys is to attract a child and teenage audience appealing to both boys and girls and is origional as it hasnt been done before.Unlike most music videos there isnt fast paced editing on this and the shot is one lokng take because the people in it are moving around the camera instead of the camera moving around them signifying the director wants to make it look like a home video.

3. The monkeys push Bruno to the back and they compete for close ups like a boyband would althoguh this is just being done for a joke and to be different from other music videos to get more hits (tyhe idea worked as the origional video has over 189,000,000 hits on youtube.)

4. There is then a long shot of the monkeys as they act out the lyrics to the song. Before Bruno pushes his way through back to the front. This video is different to any other as it is all one long take and is a kind of performance video that is meant to look like it has been done very quickly although you can tell by the dancing and how in sync they all are that alot of thought and rehersal has gone into it.

5. At the whistling parts in the song all the monkeys and Bruno move there heads up from side to side at the same time.

6. The dance moves of the monkeys and use of the 'mum' coming into the room is just used for humour opening up the scale of the target audience as anyone can watch the video of gender and any age. 

7. The mise-en-scene in the room signifies a edroom with a bed, sofa and we can denote from the guitar and skateboard it is supposed to be a boys room played by Bruno in the video singing about how 'today I dont feel like doing anything' which is something that is associated with teens for their laziness, but also with everyone on some days.

8. At 1:30 in the video his hands cover the screen apart from his face, making it a close up in this kind of video, and as they come away we see there is a guy dressed up as an older woman signified by the voice that has been overlayed when he lip sync and dressing gown and slippers.

9. The video is made as a joke to be viewed by anyone and just all round fun there isnt much that can be generally picked out to deconstruct as it just dancing which has funny parts to it.

Music Video Deconstruction 13: Womanizer - Britney Spears

Britney Spears is a huge inspiration to young girls by just doing what she loved, from the age of 5 she was performing on stages and landed a recording contract with Jive Records before becoming the '8th top selling female solo artist of all time' and selling 'over 100 million records woldwide'. The track was released in September 2008 as a Pop song. The video was directed by Joeseph Kahn.


1.Opening shot is text on a black background which reads 'Britney Spears' revealed by lighting effects and then a transition to the same shot saying the tittle of the song 'Womanizer' before a long shot of smoke rising against a wall which they cuts to the same shot this time with Britney laid across a table naked although the smoke is cleverly used so you cant actually see anything, which brings in the idea of the male gaze, as Britney is a female artist the primary audience is females.
2. There is then a close up of her face, heavily made up and oil has been used to show sweat carrying connotations of sexual activity, the shot then jumps to a close up of her legs tracking slightly to the right which also look shiny making them look like plastic which could signify she is a barbie and a perfect example of a female, all these shots picked specifically to appeal to the male audience.
3. There is then a frontal close up of her face highlighting her hair is wet carrying sexual connotations aswell as her eye make up running. Before a highangled shot of the room tracking down to body before fading out to stop everything being revealed.
4. The lyrics come in here and there is a close up of a steamed up mirror signifying heat, which is wiped to reveal a close up of a man looking into it. There is then a medium shot of Britney in a very short robe in a kitchen (feminists wiould say a sexist image as males think women are only useful to look at a cook and clean and should not have the same proffessional jobs as men) which we guess she is cooking breakfast for the man.
5. The camera then jumps to an extreme long shot of the room showing her turning round with her chest on shot and taking the food over to the man who is sat at the table waiting. He also is only wearing his underwear highlighting the use of also the female gaze in the video aswell as signifying sex. There is then a medium POV shot from the male showing britneys chest as the robe is undone at the front.
6. As she puts the food down on the table there is a close up of it before the man puts his phone above it giving anchorage on the date (in this being the 20th April) There is then a close up of Britneys face and her biting her finger (sexual connotations given)
7. There is then a medium shot of the man getting up and turning round to face her as he does so his clothes are suddenyl on signifying the time period the video is baseed is in the future earlier signified by the moderness of the kitchen and the shape of the food she gave him being in a perfect square on the plate.
8. There is then a medium shot of the man sat at a desk in an office withother men doing te same around him but no women signifying an unbalanced work ratio is women to men.
9. Close up of your typical looking secretary drinking out of a water fountain, wearing glasses bright red lipstick and jewelry (all very feminime and carrying sexual connotations) two men turn round to look at the woman in a medium shot one of them being the man from previous shots, male gaze. She is then shown in mediim long shot with men around her walking down the middle if the office signifying dominance and power over them sexually which she embraces. She is then shown in a medium long shot being lifted up by the men showing her dominavce and control there is then a flash of the man getting up out of his chair before flashing back to her.
10. The camera follows the dominant female around the office showing she is at the centre of the video, there is a shot of her sitting on the man table which tracks in to her chest before a medium close up of Britney back in the sauna.
11. The dominant female in the office has now stopped all the men from doing work and they are all staring and dancing aorund her (anchoring the feminists theory that women are just there to be looked and leered at) although the woman still appears dominant, there are close up of the male starring at her ass and trying to grab her which she results in slapping him. There is then a long shot of him standing up and chasing after the woman a countertype of what he was doing before when she was running around after him making him breakfast etc and he follows her. There is then a long shot of her in the photo copy room.
12. There is then a close up of a hand filming her suggesting porn and sexual references before a medium shot of her from the side kicking him away form her and then showing a photocopy image of her ass which the photocopier has taken which he then holds up and looks at. There is then her POV of her breaking the photo and showing his shocked face by her doing so. She then grabs him and throws him onto the photocopier which signifies masculine strength questioning that men a stronger physically then females, which the camera tracks to follow and then her leaning on him to signify her power over him.
13. There is then a medium shot of him sitting back down at his desk before another close up of britneys face in the sauna smiling as if she knows whats happening to him. There is then a shot of a red headed waitress bringing drinks to the man (red heads often signify sexuality and  control for example intertexual links to Rihanna and her videos although often she is suggesting sexuality and anchors the male gaze theory to get more hits and play up to the male audience) we can see from the shot that it is a high rise office block and is based in a sky bar signifying upper class jobs. There is then a medium three shot of the man and two other males looking at the waitress (male gaze theory being used) also smoking cigars signifying pimps as they are also wearing suits.
14. There are then a range of medium shots showing her dancing on him and teasing him before a long shot of her dragging him by his tie up with her again signifying physical power of women that is often associated with men.
15. There is then a long shot of a group of people including the waitress and men all ripping eachothers clothes off carrying sexual activiry connotations before cutting back to Britney in the sauna standing up against the wall which cuts back to the waitress pushing the man onto one of the kitchen tops in a resteraunt and dancing on him there are then a shot form inside a car the door opens and he sits down in the car, before he sees the driver is also a female wearing little. There are close up shots of her teasing him and a medium shot of her legs steering the car before an ariel shot tracking down to show the car swerving all over the road.
16. There is then a shot of all three females uncovered behind a long shot of openign doors who when they spoin around turn into just Britney the origional from the first shot stood in her robe and underwear before a long shot of her pushing him onto the bed signifying sexual and physical dominance over him a countertype of how men see women. She then pushes him under the covers and makes then bed and he disappears, the final shot is of her face (close up) smiling.

Music Video Deconstruction 12: She makes me wana - JLS ft Dev

JLS origionally auditioned on The X Factor, and after beeing beaten in the final by Alexandra Burke scored a recording contract with Epic Records before later signing to Jive Records and have since had five number 1s (including Love You More, for comic relief, The club is Alive, She makes me wana, Everybody in Love and Beat Again) The track is a pop/dance genre released in July 2011 and was directed by Colin Tilley.

1.Opening shot is of the sky then tracks down to Aston one of the band members (long shot) then fades out and there is a close up of his face, orange tint has been applied to signify heat and carry maybe sexual connotations, looks like they are by a camp fire most likly on the beach. There is white text on top of the close up reading 'Colin Tilley presents' before jumping to a close up of another bandmate and text over the top reading 'JLS'

2. There is then a repeat of the shot of Dev reading 'ft. Dev' to signifying she is an even feature to the band in the video. Before jumping to another close up of one of the members of JLS and the same white text is overlayed reading the tittle of the song 'She makes me wana' which fades out to reveal behind it is a long shot of the band (four shot of all members) There is then a medium shot of Dev standing with her arm up and you can see behind her are palm trees with a building next to it signifying hollywood/american setting of the video which links to The Wanted's video 'Glad you came' as they both set in foreign 'party' locations anchoring the rumour JLS of trying to break the US.

3. A shot of Marvin, one of the member of the band, fades in to a full medium close up shot before a straightcut to an arial shot of the band tracking down to a frontal view with Dev flashing in every few seconds. There is then a frontal shot of the band which tracks out to show women dancing in front of them.

4. There is then a extreme long shot of the band mate Aston stood on a rock, which is also a high angled shot making him look dominant, much of the shots are similar to the 'Glad you came' video which then jumps to a medioum long shot of the band on the stage with loads of dancers behind them and girl wearing bikinis as it is also set on the beach. All the band are wearing bright colored clothes so they stand out in front of the audience/dancers beind them which makes it look like a half performance video.

5. As the boys are shown on screen there is some very fast ppaced editing of them from different angles before cutting back to Aston stood on the rocks dancing, he is topless, bringing in the theory of the 'female gaze' appealing to the tweenage and teenage audience which is why the band are so branded (JLS have there own clothing range, poster, calanders, condoms etc. a good choice for the band as they appear to be doing a good thing promoting safe sex)

6. The shot then tracks in and moves fast across his body before a close up of him singing. Then cut back to the performance stage of the band dancing and body popping (high angled long shot) sowing the audience in the background behind them which then moves left to show the buildings in the background ancoring the location to the US instaed of one of the greek part islands before another long shot of Aston on the rocks with the sea in the background, he gets the most shots because he has the best six pack to attract the female audience.

7. The main focus of the video is on the girl in their bikini and on the performance idea, the video is based on three kind of shot, close ups of mainly aston topless, performance shiots of the band and close up and medium shots of girls in bikinis and their chests.

8. The light begins to fade in the video which we see when there are close ups of band members around a camp fire like the beginning of the video. There is then a cut to an arial long shot of the band on platforms in the sea and showing the crowd on the beach all dancing and partying. The camera then zooms towards the crowd that are shown in little clothing with water pistols spraying eachother and hoola hooping carrying sexual connotations, briniging in the idea of the male gaze to bring in the male audience and showing close ups of girls jumping around with close ups of their bikinis.

9. There are then close ups of the boys, competing for close ups before a long shot of them all on their platforms in the sea and the crowd in the bottom corner of the screen making them the dominant ones signifying they are all there to see the band. Smoke effects are also used to signify the lateness that they are partying until (assosiated with teens) aswell as a slight blue tint in the sky to show it is being lit by the moon.

10. There is then an arial shot of dev which tracks down to a medium close up of her, she is leaning on a car to show power and kind of carries connotations of her being masculine which then quickly fades into a medium shot of a girl jumping up and down with her chest basically on shot (used to attract male audience) before going back to a medium close up of her with a blurred background of everyone behind her which could signify drugs and alcahol often associated with the party lifestyle.

11. There are flashing shots of dancers before the shot tracks back up into the air to make her look central and small whilst using the mist effects. The camera then goes back to a medium long shot of her leaning on the car, again with all the audience/crowd behind her making her cenre of attention and standing out from all the other girls behind her, which she is a countertype of your stereotypical girl as she has short hair, lots of tattoos and a kind of mohawk hairstyle. There a a variety of shots that shot this and medium and cloe ups show she also isnt wearing alot (being a cutout swimming costume) 

12. We are then taken back to JLS a long shot of one of the band members on the rocks with an airplane flying above and then long shots of the other band mates stood on the rocks with jet skis in the background on the sea highlighting again the party lifestyle and madness of it all. Previus shot of the part goers are repeated and close up of the band mates all of the video is fast paced editing and doesnt really slow down form when it begins early on in the video.