Monday, 17 October 2011

Wolfmother music video

A brief deconstruction of the music video:

- Generally quite a poor music video due to lack of shot variety although the band could be trying intentionally portray more indie and vintage even though theyaresigned to the big record company Modular Recordings.
- Clothing codes are old fashioned eg. the hair and styling (sideburns and permed hair)
- Blurring of the shots aswell as the song itself being quite retro (black and white shots)
- Referencing to the 60's hard rock bands for example Cream, Jimmy Hendrix trio known as classic rock referencing.
- Garage rock, they brand themselves as being backwardand intentionally  branding themselves.
- No closeups in the video, which is odd in a rock video especially of the instrument and main vocalist.

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